Pros and Cons of Long-term and Short-term Rental
The investment strategy of your rental property really depends on the location. A property in any popular, urban city filled with travelers (business & holiday) and residents will likely benefit more from short-term rentals as the demand will likely always be high and the fees tend to be higher for short-term guests. Properties in up and coming areas or that are more family-friendly, for instance, may be more appealing to long-term tenants.
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How to decide the investment strategy for your property
Now that you know the benefits and risks of each option, you should consider your preference based on a range of factors.
Start with the legal and regulatory environment your property is bound by. Certain locales or buildings could have restrictions on short-term rentals. The state and territory governments and the Federal Government in Australia are still deciding and finessing their positions on the rights of the guests vs. the host.
If both options are viable, then consider the characteristics of the neighborhood. Is it more family-friendly and near a good school? In this case, you’ll be able to charge a higher ongoing rent price to a long-term tenant. Is it a popular tourist spot? In this case, you’ll be able to make a lot more money as a short-term rental.
It also depends on your willingness and availability to dedicate to property management. Short-term rentals require consistent, 24/7 management of guest communications, listing management (pricing optimisation), and housekeeping. Hiring a property manager (link to internal) may be an option but that normally entails giving away 18-20% of your revenue. You may also want to use the property from time to time, in which case, long-term rental doesn’t allow you that kind of flexibility.
You can check pricing and occupancy rate of similar properties to see what your revenue projection will be for each option. For short-term rentals, you can check Airbnb to see how booked similar properties are and what the average daily accommodation fee is (will vary based on ratings, furnishing, etc.). You can also see average long-term rental prices of similar properties and track how fast deposits are being taken. Doing some market research will help maximise your revenue stream and minimise your risk exposure. There are communities of hosts and property owners freely available where you can share insights and guidance. So learn from other property investors!